$ 229.99
$ 6.99
$ 9.99
$ 2,499.99 - Sold Out
Sony SKU: SEL100400GM | Helix SKU: SYSEL100400GM
G Master super-telephoto zoom
A 100 mm to 400 mm zoom range is ideal for sports, wildlife and similar subjects, with image quality and AF performance that support professional working needs.
Fast, tenacious autofocus
An optimal combination of double linear motor and DDSSM (Direct Drive SSM) drive systems achieves quick response, high accuracy, and tenacious tracking.
High resolution and fast AF at any focal length
Precision G Master optics ensure consistently high corner-to-corner resolution at any focusing distance throughout the lens’ zoom range.
Compact, lightweight and mobile
Innovative modular exterior construction and magnesium components reduce weight and size for improved portability and mobility.
Outstanding shooting versatility
A floating focus mechanism achieves a minimum focus distance of just 3.22 ft. (0.98 meters) so you can track and shoot subjects at any distance with one lens.
Lens Configuration
G Master lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh.
[1] Super ED glass [2] ED glass
MTF Chart
MTF (Modulation Transfer Function) describes how well a lens can reproduce fine details, measured as the degree of contrast achieved between finely spaced lines.
[1] Contrast (%) [2] Distance from optical center of lens (mm) [3] At 100 mm / Max. aperture [4] At 100 mm / F8 aperture [5] At 400 mm / Max. aperture [6] At 400 mm / F8 aperture [7] Spatial frequency [8] 10 line pairs / mm [9] 30 line pairs / mm [10] R: Radial values T: Tangential values
$ 1,499.99 - Sold Out
Sony SKU: SEL100F28GM | Helix SKU: SYSEL100F28GM
STF™ delivers incomparable bokeh and sharpness
This 100 mm mid-range telephoto prime lens is a superb creative tool that offers outstanding G Master resolution plus innovative STF (Smooth Trans Focus) optics for magnificent bokeh. It features fast, precise, quiet DDSSM autofocus, and close-up capability up to 0.25x magnification. Built-in Optical SteadyShot image stabilization minimizes blur that can occur during low light or macro shooting.2
Exemplary G Master resolution and bokeh
Advanced optics and design achieve extreme resolution and absolutely breathtaking bokeh that combine for overall performance that epitomizes the G Master concept.
Bokeh doesn't get better than this
This lens has been specifically designed to produce extraordinarily smooth, natural bokeh without vignetting. The result is naturally immersive depth and dimensionality.
Resolution true to the G Master name
Extreme image-wide resolution and sharpness fulfill the demanding 50 lines per millimeter MTF requirement that is the basis of G Master optical design.
AF that lets you concentrate on creating
DDSSM (Direct Drive SSM) focus drive provides fast, precise, quiet autofocus, allowing the user to concentrate fully on capturing superlative stills or movies.
Lens Configuration
G Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh.
[1] APD [2] Aspherical lens [3] ED glass
MTF Chart
MTF (Modulation Transfer Function) describes how well a lens can reproduce fine details, measured as the degree of contrast achieved between finely spaced lines.
[1] Contrast (%) [2] Distance from optical center of lens (mm) [3] Max. aperture [4] F8 aperture [5] Spatial frequency [6] 10 line pairs / mm [7] 30 line pairs / mm [8] R: Radial values T: Tangential values
$ 2,999.99 $ 2,899.99
Sony SKU: SEL1224GM | Helix SKU: SYSEL1224GM
At the 12-mm end of its range, this 12–24-mm constant F2.8 zoom lens offers an ultra-wide angle of view. An innovative optical design works with Sony's advanced XD Linear Motors to deliver outstanding G Master image quality in a lightweight lens that also features fast, precise autofocus, smooth control, and solid reliability.
The ultra-wide 12-mm angle of view available with this versatile lens makes it possible to emphasize distance and create dynamic perspectives that are beyond the scope of the human eye. Expand your artistic palette with deep, engaging visual imagery.
Lens Specifications
What's In The Box
$ 1,774.99 - Sold Out
Overview
Covering the widest range available in any full-frame E-mount lens, the FE 12-24mm F4 G zoom offers unprecedented expressive potential for landscapes, cityscapes, architecture, and other expansive subjects. Refined ultra-wide-angle optics capture sweeping scenes with dynamic perspectives plus outstanding resolution and clarity.
Four aspherical elements in an innovative optical design effectively suppress optical aberrations that can be problematic in wide-angle lenses. This remarkable lens achieves excellent resolution that is fully consistent with the G Lens concept throughout its zoom range.
One Super ED (Extra-low Dispersion) glass element and three ED glass elements are strategically deployed to minimize chromatic aberration. Effective reduction of chromatic aberration contributes to improved sharpness and clarity throughout the image area.
Sony's original Nano AR Coating suppresses spurious reflections that can cause flare and ghosting in backlit and other challenging lighting situations, for consistently high contrast and clarity. Freedom from flare over a wide range of incident light angles provides greater framing and composing flexibility. (1. Nano AR Coating / 2. Glass / 3. Transmitted light)
A refined optical design significantly reduces the overall length of the lens barrel as well as the diameter of the front element size while maintaining the highest possible optical performance at all focal lengths and aperture settings. Compact dimensions and low 20-ounce (565-gram) weight make this lens ideal wherever portability and mobility are required.
While autofocus speed and precision are essential to quickly capture and reliably track the subject, quiet operation is a must for movie recording. This lens features an advanced inner-focus mechanism driven by Sony's Direct Drive SSM (DDSSM) system for fast, accurate AF lock-on as well as smooth, quiet operation.
With a constant F4 maximum aperture throughout the zoom range this lens makes it possible to achieve consistent exposure. Advanced AF with outstanding speed and precision contributes to reliable subject tracking at wide angles for impressive movie perspectives.
A customizable focus hold button that can be assigned other functions adds an extra margin fingertip control, and an AF/MF switch sets the lens's operating mode to suit the situation. Manual mode focusing is fast and responsive with almost unnoticeable lag.
The overall design of this lens is dust and moisture resistant for extra protection and reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.
A built-in lens hood effectively blocks incident light that might cause flare and ghosting, maintaining optimum clarity and contrast even at the lens's widest angles. The supplied lens cap slips right over the built-in hood.
$ 2,099.99 - Sold Out
Sony SKU: SEL135F18GM | Helix SKU: SYSEL135F18GM
An F1.8 135 mm prime with superb resolution, bokeh, and AF
Unsparing application of Sony's most advanced optical technologies has produced a large-aperture prime telephoto lens that delivers outstanding corner-to-corner resolution even at F1.8, plus exquisite bokeh that is a hallmark of the G Master series.
XA (extreme aspherical), Super ED (extra-low dispersion) glass, and ED glass elements precisely deployed in an advanced optical design effectively correct aberration, while a floating focus system works with these aberration correction measures to ensure that the highest possible resolution is maintained right out to the image edges throughout the lens's focus range.
The extremely high surface precision of XA elements, careful control of spherical aberration at both the design and the manufacturing stages, and an 11-blade circular aperture all come together to produce spectacularly smooth, elegant G Master bokeh that maximizes the creative potential of the narrow depth of field available with this 135mm F1.8 lens.
Sony's innovative XD (extreme dynamic) linear motors also play an important role, making it possible to maintain focus on moving portrait subjects, performers on stage, or similarly dynamic subjects with impressive speed, precision, and reliability, while also providing AF control that is quiet and virtually free of vibration.
Although it is a 135-mm telephoto lens, a floating focus system that effectively controls aberration at all focusing distances has made it possible to achieve a minimum focus distance of just 2.3 ft (0.7 m) and a maximum magnification of 0.25x for close-up photography. Small accessories and other subjects can be captured with remarkable resolution and soft, beautiful background bokeh.
The important features include customizable focus hold buttons, a focus range limiter, an aperture ring with switchable click stops, a dust/moisture resistant design, and a fluorine coated front element. Overall, this is a lens that meets professional requirements for control and reliability for both stills and movies.
$ 1,599.99 $ 1,499.99 - Sold Out
Features:
Specifications
Lens Mount | E-Mount Full-Frame |
Focal Length | 14mm (21mm on APS-C) |
Maximum Aperture | f/1.8 |
Minimum Aperture | f/16 |
Minimum Focusing Distance | 9.8 inches |
Auto Focus | Yes |
Magnification | 0.1x |
Maximum Viewing Angle | 114 Degrees |
Lens Construction | 14 Elements | 11 Groups |
Diaphragm Blades | 9 |
Lens Coating | Fluorine Coating, Nano AR Coating II |
Weather Resistant | Yes |
Length | 3.9 inches |
Diameter | 3.3 inches |
Weight | 16.22 ounces |
What's in the Box:
$ 2,199.99 - Sold Out
Sony SKU: SEL1635GM | Helix SKU: SYSEL1635GM
G Master performance in a wide-angle F2.8 16–35 mm zoom offers a wealth of opportunity to capture subjects in creative new ways. No matter what zoom setting or focus distance you shoot at, this lens delivers consistently superb resolution from corner to corner, with stunning background bokeh when required. A compact, lightweight design makes it manageable for active shooting.
Uncompromised optical design achieves extremely high corner-to-corner resolution and contrast for landscape, architecture, and other expansive subjects.
Shoot close at F2.8 to capture sharp subjects with dynamic, painterly backgrounds consisting of delightfully smooth bokeh.
An advanced optical design that includes two Sony XA (extreme aspherical) elements achieves outstanding resolution, low distortion, and smooth, beautiful bokeh.
Class-leading size and weight reductions make this 680-gram lens an ideal match for compact E-mount bodies, providing an eminently portable, easily manageable system.
$ 1,099.99
Sony SKU: SEL2070G | Helix SKU: SYSEL2070G
FE 20–70 mm F4 G
From ultra-wide 20 mm to 70 mm
With an unprecedented1 ultra-wide 20 mm to short-telephoto 70 mm zoom range, this versatile lens is an excellent choice for a wide range of movie and still subjects. The ultra-wide 20 mm end of the zoom range maintains a wide angle of view when shooting movies with a 16:9 or 2.35:1 aspect ratio that reduces view angle.Outstanding G Lens image quality
With two AA (advanced aspherical) elements, one aspherical element, three ED (Extra-low Dispersion) glass elements, and one ED aspherical element, this state-of-the-art lens design corrects both chromatic and spherical aberration for high optical performance right out to the image edges, from ultra-wide 20mm to 70mm.Excellent close-up performance
AA (advanced aspherical) elements help to achieve a minimum focus distance of 0.98 feet (wide) to 0.82 feet (telephoto) when using AF, and 0.82 feet throughout the zoom range when focusing manually. Maximum magnification is 0.39x for detailed close-ups. Close focus makes it easy to maneuver around small subjects to find the idea angle.Constant F4 maximum aperture
A constant F4 maximum aperture offers greater flexibility in choosing apertures at any focal length. The selected aperture remains constant throughout the zoom range. There is no need to use extreme ISO settings at the telephoto end of the range, and high shutter speeds can be used as needed to achieve the desired effect.Compact, lightweight, mobile design
This compact, lightweight lens combines state-of-the-art optical design with Sony's high-thrust XD (extreme dynamic) Linear Motor technology. Used with a compact mirrorless body, it can deliver superb image quality in any situation at focal lengths from ultra-wide to short telephoto. A great choice for shooting with minimum gear.Peak AF performance for stills and movies
Two XD (extreme dynamic) Linear Motors achieve fast, quiet, smooth focus drive with up to 60% higher AF speed2 and up to two times2 better performance while tracking2 for reliable, precise tracking. Moving subjects are reliably tracked when shooting continuous stills at up to 30fps3, and high-frame-rate movie capture is smooth.Refined movie imagery
Advanced technology reduces focus breathing as well as focus and axial shift when zooming so that distracting image shifts are minimized. XD Linear Motors and a newly developed aperture unit dramatically reduce noise and vibration when shooting movies. The breathing compensation function provided in compatible α series bodies4 is also supported.Active Mode5 supports ultra-wide images
Active Mode5 image stabilization in α series cameras works effectively at the ultra-wide 20 mm end of the zoom range, providing excellent image stabilization performance while maintaining a wide angle of view. This can be particularly useful for shooting smooth, stable handheld footage while walking.Aperture ring with click ON/OFF switch
An independent aperture ring offers direct, intuitive aperture control. A click ON/OFF switch allows the aperture click stops to be turned off when smooth, seamless operation is required.Focus hold buttons and focus mode switch
Customizable focus hold buttons are provided in two locations for easy access and control. Other functions can be assigned to the focus hold button from the body menus to match shooting needs. A focus mode switch makes it possible to switch between autofocus and manual focus on the fly, to quickly adapt to changing shooting conditions.Dust and moisture resistant design6
A dust- and moisture-resistant design6 provides extra reliability for outdoor use in challenging conditions.Fluorine front-element coating
The front lens element features a fluorine coating that repels fingerprints, dust, water, oil, and other contaminants, while making it easier to wipe off any contaminants that do become attached to the lens surface.Product Name | FE 20-70 mm F4 G |
Model Name | SEL2070G |
Lens Mount | Sony E-Mount |
Format | 35mm Full Frame |
Maximum Aperture | f/4 |
Minimum Aperture | f/22 |
Maximum Magnification Ratio | 0.39 |
Dimensions Diameter x Length | 3.125x4in (78.7x99mm) |
Weight (approx) | 17.3oz (488g) |
Focal Length | 20-70mm |
35mm Equivalent (APS-C) | 30-105mm |
Lens Construction | 16 Elements in 13 Groups |
Angle of View (35mm) | 94°-34° |
Angle of View (APS-C) | 70°-23° *1 With interchangeable-lens digital camera incorporating APS-C type image sensors |
Aperture Blades | 9 |
Circular Aperture | Yes |
Minimum Focus Distance |
0.99(W)-0.82(T) (AF) 0.82 (MF) 0.3(W)-0.25(T) (AF) 0.25 (MF) |
Filter Diameter |
72mm |
Image Stabilization (Steady Shot) |
Body Integrated |
Zoom System |
Manual |
Teleconverter Compatibility |
Incompatible |
Hood Type |
Petal Shape, Bayonet Type |
Fluorine Coating | Yes |
Mount Rubber Ring | Yes |
ED/Super ED Glass Elements | ED (3) |
Aspherical Lens Elements | Yes (4) (including 2 AA lens and 1 ED aspherical) |
Lens Coating | Multi-Coating |
Focusing Type | Internal |
AF Actuator | XD Linear Motor x2 |
Linear Response MF | Yes |
What's in the Box?
$ 1,999.99 - Sold Out
Sony SKU: SEL200600G | Helix SKU: SYSEL200600G
Perfect for wildlife and more, this 200–600mm super-telephoto zoom can reach as far as 840mm or 1200mm with 1.4x and 2.0x teleconverters, with full G lens quality and AF performance. Aspherical and ED glass elements achieve superb resolution throughout the zoom range, while Sony's Nano AR Coating cuts flare and ghosting. The bokeh is gorgeous, too.
Compatible with optional 1.4x and 2.0x teleconverters, for a maximum focal length of 840 mm or 1,200 mm at F13. Both teleconverters are top quality, retaining outstanding image quality and AF performance. Zoom and aperture range with the 1.4x teleconverter is 280–840mm, F8–9. With the 2.0x teleconverter the ranges are 400–1,200 mm, F11–13.
Five ED (Extra-low Dispersion) glass elements and one aspherical element in a new optical design offer superb resolution and image quality throughout the zoom range. The aspherical element suppresses spherical aberration and distortion, while the ED glass elements minimize chromatic aberration that can be a problem at super-telephoto focal lengths.
Sony's DDSSM (Direct Drive SSM) system has the power and precision needed to drive the lens's mechanism for remarkably fast, accurate focusing. High positioning accuracy means that no movement is wasted. Pinpoint autofocus is achieved with blazing speed. The DDSSM system is incredibly quiet, too.
An 11-blade circular aperture mechanism adds to the beauty of the bokeh produced by this lens, making it possible to use the narrow depth of field available at super-telephoto focal lengths to produce striking images with deep, creamy G lens bokeh.
An internal zoom mechanism means that the length of the lens does not change while zooming, for stable handheld operation with consistent balance. Customizable focus hold buttons are in three locations 90 ° apart for easy access when shooting in any orientation. A fluorine front element coating, plus a dust- and moisture-resistant design, ensure high reliability in challenging environments.
PRODUCT DESCRIPTION | SONY SEL200600G - TELEPHOTO ZOOM LENS - 200 MM - 600 MM |
LENS SYSTEM | TELEPHOTO ZOOM LENS |
INTENDED FOR | MIRRORLESS SYSTEM |
MOUNTING TYPE | SONY E-MOUNT |
LENS APERTURE | F/5.6-6.3 |
FOCAL LENGTH | 200 MM - 600 MM |
OPTICAL ZOOM | 3 X |
MIN FOCUS DISTANCE | 8 FT |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
LENS CONSTRUCTION | 17 GROUPS / 24 ELEMENTS |
SPECIAL FUNCTIONS | TELE, ZOOM |
FILTER SIZE | 95 MM |
LENGTH | 1 FT |
WEIGHT | 4.66 LBS |
MANUFACTURER WARRANTY | 1-YEAR WARRANTY |
DESIGNED FOR | SONY NEX-FS700; HANDYCAM NEX-VG10, NEX-VG20, NEX-VG30, NEX-VG900; NXCAM NEX-EA50, NEX-FS100, NEX-FS700; A3000; A3500; A5000; A5100; A6000; A6300; A6400; A6500; A7; A7 II; A7 III; A7C; A7R; A7R II; A7R III; A7S; A7S II; A9 |
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$ 899.99
Sony SKU: SEL20F18G | Helix SKU: SYSEL20F18G
A compact high-resolution 20 mm F1.8 prime lens
Sony's latest optical technology achieves impressive corner-to-corner resolution from maximum F1.8 aperture in a large-aperture wide-angle prime lens. It is also remarkably compact, and matched with an E-mount body, makes up a versatile mobile system with outstanding AF performance, control, and reliability for a wide variety of shooting needs.
PRODUCT DESCRIPTION | SONY SEL20F18G - WIDE-ANGLE LENS - 20 MM |
LENS SYSTEM | WIDE-ANGLE LENS |
INTENDED FOR | DIGITAL SLR, CAMCORDER, MIRRORLESS SYSTEM, FULL-FRAME DIGITAL SLR, FULL-FRAME MIRRORLESS SYSTEM |
MOUNTING TYPE | SONY E-MOUNT |
LENS APERTURE | F/1.8 |
FOCAL LENGTH | 20 MM |
MIN FOCUS DISTANCE | 7.5 IN |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
LENS CONSTRUCTION | 12 GROUPS / 14 ELEMENTS |
SPECIAL FUNCTIONS | WIDE ANGLE |
FILTER SIZE | 67 MM |
LENGTH | 3.3 IN |
WEIGHT | 13.16 OZ |
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$ 1,399.99 - Sold Out
Sony SKU: SEL24105G/2 | Helix SKU: SYSEL24105G2
From 24mm to 105mm and F4 aperture throughout the zoom, the high-performance G Lens offers consistently high image quality. In addition to outstanding optical performance, it has a compact, lightweight design for portability and mobility befitting the E-mount system. Fast, precise AF and high reliability add to the broad utility of this fine zoom lens.
Advanced optics achieve consistently high corner-to-corner resolution throughout the zoom range. Four aspherical elements effectively reduce aberration, while ED (Extra-low Dispersion) glass elements minimize chromatic aberration. A circular aperture and carefully controlled spherical aberration shape add expressive potential with beautiful, smooth background bokeh and natural highlights that complement outstanding in-focus sharpness and clarity.
Excellent optical performance and a high zoom ratio are packed into a compact, lightweight design weighing only 23.4 oz (663 g). The design extends to E-mount bodies for outstanding system mobility and handling ease. This one high-performance lens lets you shoot a wide range of subjects and situations. A minimum focus distance of 1.25 ft (0.38 m) and built-in optical image stabilization further enhance all-around versatility.
A bright, constant F4 maximum aperture throughout the zoom range keeps the brightness even when focal length is changed. Sony's Direct Drive SSM (DDSSM) AF drive system offers fast, precise and quiet focusing. A precision optical design minimizes focus breathing. All of this makes the FE 24-105mm F4 G OSS an excellent choice for both stills and movies.
A fluorine coating on the front element prevents contaminants such as oils, grime, and water from sticking to the front of the lens, and makes them easier to remove if they do become attached to the lens surface. A dust and moisture resistant design and customizable focus hold button further contribute to professional operability and reliability.
MOUNT | Sony E-mount |
FORMAT | 35 mm full frame |
FOCAL LENGTH (MM) | 24-105 |
35 MM EQUIVALENT FOCAL LENGTH (APS-C) | 36-157.5 |
LENS GROUPS / ELEMENTS | 14-17 |
ANGLE OF VIEW (35 MM) | 84°-23° |
ANGLE OF VIEW (APS-C) | 61°-15° |
MAXIMUM APERTURE (F) | 4 |
MINIMUM APERTURE (F) | 22 |
APERTURE BLADES | 9 |
CIRCULAR APERTURE | Yes |
MINIMUM FOCUS DISTANCE | 1.25 ft (0.38 m) |
MAXIMUM MAGNIFICATION RATIO (X) | 0.31 |
FILTER DIAMETER (MM) | 77 |
IMAGE STABILIZATION (STEADYSHOT) | Optical SteadyShot |
ZOOM SYSTEM |
Manual |
HOOD TYPE | Petal shape, bayonet type |
DIMENSIONS (DIAMETER X LENGTH) | 3-3/8 x 4-1/2 in (83.4 x 113.3 mm) |
WEIGHT | 23.4 oz (663 g) |
$ 1,049.99 - Sold Out
Sony SKU: SEL24240 | Helix SKU: SYSEL24240
This lens goes wider that most other lenses of this type, with a 24 mm wide end that makes a significant difference in the full-frame format. 24 mm means more dynamic perspectives for scenery, architecture, indoor shots, and a multitude of other subjects. Excellent resolution is maintained throughout the image area at all focal lengths.
24 mm to 240 mm covers a broad variety of photographic needs. It is a one-lens solution that can reduce baggage when traveling and maximize efficiency at busy events. Move close to the subject and use the telephoto end of the range to create impressive perspective, with smooth bokeh effects for subjects like flowers as well as general photography.
Five aspherical elements and one ED glass element contribute to high-quality 24 mm performance in a compact lens. All types of aberration have been effectively suppressed while high resolution is achieved throughout the image area. An advanced linear motor drives the focusing mechanism for quick, smooth response throughout the extended zoom range.
Built-in Optical SteadyShot (OSS) image stabilization makes it easier to capture clear images when shooting handheld at the telephoto end of the zoom range, in ambient indoor lighting, or when shooting night scenes. For most photography, you can leave the tripod at home!
A design that resists dust and moisture helps ensure reliable operation in harsh outdoor conditions. Shoot with confidence in light rain or windy conditions.
$ 2,199.99 - Sold Out
Sony SKU: SEL2470GM | Helix SKU: SYSEL2470GM
No-compromise design and technology result in a constant F2.8 zoom lens that can fully utilize the potential of current and future high-resolution camera bodies. This peerless standard zoom covers a 24 mm to 70 mm focal length range, and is an ideal choice when ultimate image quality is required for portraits, scenery, snapshots and more.
A newly developed XA (extreme aspherical) lens element with superlative surface precision not only contributes to stunning corner-to-corner resolution and detail throughout the zoom range, but also plays a vital role in achieving smooth, soft bokeh that can be a powerful expressive tool in a wide range of photographic situations.
One ED (Extra-low-Dispersion) and one Super ED glass element in an optical path that has been designed to the highest standards help to achieve lifelike, natural imagery without unnatural coloration by keeping axial and lateral chromatic aberration in check while maximizing subjective resolution for breathtaking texture and detail.
A constant F2.8 maximum aperture makes it easy to keep exposure settings constant throughout the zoom range to maintain low-light capability or action-stopping shutter speeds. Consistently spectacular image quality is ensured at any aperture or focal length
In addition to positioning large-aperture lenses with extremely high precision for spot-on focusing, the Direct Drive SSM (DDSSM) system minimizes spurious motion while an advanced control system and refined algorithms enhance AF operation speed. DDSSM is also smooth and quiet, making it advantageous for movies as well as stills.
The remarkable beauty of this lens’s bokeh is further enhanced by a 9-blade circular aperture design that contributes not only to smoothness, but to natural highlights as well.
Sony’s original Nano AR Coating suppresses spurious reflections that can cause flare and ghosting, particularly in backlit situations. The result is consistently high contrast and clarity with deep blacks in the widest possible range of photographic situations. (1. Nano AR Coating / 2. Glass / 3. Transmitted light)
The ability to respond quickly to rapidly changing shooting situations can mean the difference between getting the shot or not. A manual/autofocus mode switch and focus hold button are positioned for easy access, providing versatile, professional control for a wide range of subjects and environments.
Zoom lenses can sometimes extend under their own weight during transportation, and that can be a nuisance while increasing the chance of accidental damage. A zoom lock switch provides a simple, sure way to lock the zoom mechanism for safe, convenient transportation.
A hood lock mechanism prevents accidental hood detachment when moving from location to location, while a hood release button makes it easy to remove and replace the hood whenever necessary.
Careful dust and moisture sealing measures have been implemented to ensure maximum protection and reliability in challenging environments. Shoot with confidence in light rain or windy conditions.
$ 1,399.99
Sony SKU: SEL24F14GM | Helix SKU: SYSEL24F14GM
Unsparing application of cutting-edge technology achieves refined G Master performance with consistently high resolution and soft, natural bokeh even at the widest F1.4 aperture setting. The lens is both compact and the lightest in its class3, maximizing portability. It also offers fast, precise AF drive, top-level control and reliability.
PRODUCT DESCRIPTION | SONY G MASTER SEL24F14GM - WIDE-ANGLE LENS - 24 MM |
LENS SYSTEM | WIDE-ANGLE LENS |
INTENDED FOR | DIGITAL SLR, MIRRORLESS SYSTEM |
MOUNTING TYPE | SONY E-MOUNT |
LENS APERTURE | F/1.4 |
FOCAL LENGTH | 24 MM |
MIN FOCUS DISTANCE | 9.4 IN |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
LENS CONSTRUCTION | 10 GROUPS / 13 ELEMENTS |
SPECIAL FUNCTIONS | WIDE ANGLE |
FILTER SIZE | 67 MM |
LENGTH | 3.6 IN |
WEIGHT | 15.7 OZ |
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$ 599.99 - Sold Out
Mfr SKU: SEL24F28G | Helix SKU: SYSEL24F28G
Included Accessories - Lens Hood, dust cap, lens cap
$ 399.99 - Sold Out
Sony SKU: SEL2870 | Helix SKU: SYSEL2870
This 35 mm Full Frame mid-range zoom lens is designed to work with all E-mount cameras from Sony, delivering outstanding contrast and resolution right out to the edges of the image.
Aspherical lens technology maximizes portability without sacrificing imaging power. The lens combines three aspherical elements with one ED (Extra-low Dispersion) glass element to deliver high-precision shots and breathtaking rendering without the bulky design usually associated with similar DSLR lenses.
Lenses constructed with conventional optical glass struggle with chromatic aberration as the focal length increases. Extra-low Dispersion (ED) glass technology was developed to counter these issues, delivering superior contrast and color quality across the entire focal length, even at large aperture settings.
Optical SteadyShot keeps your image stable even when your hands aren’t. By compensating for the minor hand motions that can cause blurring and distortion, Optical SteadyShot ensures brilliant photographic results, even at high zooms.
The 7-blade circular design keeps the aperture almost perfectly circular throughout the full range of F-stops. This makes it possible to achieve smoother, more natural defocusing in your images — including artistic blurring or 'bokeh' — and greater control over the depth of field.
$ 449.99 - Sold Out
Sony SKU: SEL28F20 | Helix SKU: SYSEL28F20
Advanced fixed focal length optics effectively minimize aberration from infinity right down to the closest focusing distance for excellent sharpness throughout the image area. All lens surfaces are multi-coated to minimize backlighting induced flare and ghosting for maximum subject clarity and contrast.
A 9-blade circular aperture works with this lens’s large aperture to produce smooth, beautiful background bokeh.
The compact, lightweight design of this full-frame lens is an ideal match for compact α7 series bodies. At only 7.05 ounces, it is a convenient choice for snapshots and everyday use, and an aluminum alloy exterior adds elegant appearance as well as sophisticated feel.
An ideal second lens for full-frame photographers who want to explore the superior sharpness and expressive potential of a high-performance prime lens. An optical design that includes 3 aspherical lens elements (one is an advanced aspherical element) and 2 ED elements, packs outstanding optical performance into a compact lens, and boasts a bright F2.0 maximum aperture, makes low-light shooting easy.
Two optional, dedicated front converters conveniently expand the angle of view to 21 mm ultra-wide and 16 mm fisheye without degrading optical performance or visual appearance. A sensor system in the converters and lens ensures that appropriate EXIF data is generated when either converter is attached, for easy data management.
A precision linear actuator built into the lens drives the focusing mechanism smoothly and quietly, and inner focus means that the lens does not extend while focusing. Quiet operation and stable handling are significant advantages when shooting movies.
A design that resists the intrusion of dust and moisture enhances reliability in harsh environments, letting you shoot with confidence wherever you go.
$ 5,999.99
Sony SKU: SEL300F28GM | Helix SKU: SYSEL300F28GM
Lightweight and Balanced Telephoto Prime Lens
The FE 300mm F2.8 GM OSS is the lightest large-aperture telephoto prime lens in its class, delivering outstanding optical performance and rendering plus astonishingly fast, precise AF in a versatile lens that weighs approximately 51.9 oz. (1470 g -excluding tripod mount). The lens has been designed so that its weight is not concentrated near the front, in order to give the best balance. This can minimize stress and fatigue during long handheld shooting sessions.
Breathtaking G Master Resolution
An innovative optical design that includes three Super ED (extra-low dispersion) glass elements and one ED glass element effectively subdues axial chromatic aberration as well as lateral chromatic aberration. Outstanding resolution and contrast are maintained right out to the image edges, which also allows for more flexible cropping and editing.
Beautiful Bokeh Brings Subjects to the Fore
The gorgeous and creamy bokeh allows the use of shallow depth of field to make subjects stand out from the background. In addition to Super ED (extra-low dispersion) and ED elements in a new optical design that effectively suppresses color bleeding, each lens is individually calibrated during manufacture to optimize bokeh quality. An 11-blade circular aperture mechanism contributes to smooth rounded bokeh.
Fast, precise AF brings out the full potential of advanced cameras
The lens maximizes the speed potential of high-performance cameras, making it easy to capture important moments in dynamic sports action or fast-moving wildlife scenes. Two XD (extreme dynamic) Linear Motors with high thrust efficiency and an advanced control algorithm have been specially fine-tuned for fast response to control signals. Additionally, AF tracking speed and precision are maintained even when shooting continuous bursts.
The Lightest and Ideally Balanced
An optical design that includes Super ED (extra-low dispersion) glass elements has reduced the subjective weight by using fewer elements positioned near the front of the lens, so that the weight of the lens is not concentrated at the front. This optimizes balance and reduces moment of inertia which is felt as resistance to rotation, allowing precise, agile lens movement and panning while shooting.
Dust and Moisture Resistance Plus High Durability
A dust and moisture resistant design provides extra reliability for outdoor use in challenging conditions. The use of a durable magnesium alloy for internal components and other refinements maximizes durability while reducing weight.
Specifications
Lens Mount | Sony E-Mount |
Format | 35mm (Full-Frame) |
Focal Length | 300mm |
Maximum Aperture | f/2.8 |
Minimum Aperture | f/22 |
Angle of View | 8° |
Maximum Magnification | 0.16x |
Minimum Focusing Distance | 2 m (6.57 ft) |
Lens Construction | 21 elements in 11 groups including filter |
Aperture Blades | 11 |
Circular Aperture | Yes |
Filter Diameter | 40.5mm |
Image stabilization | Optical SteadyShot |
Dimensions | 124 x 265 mm (5 x 10-1/2 in.) |
Weight | 1470 g (51.9 oz.) (Without tripod mount) |
Sony FE 300mm f/2.8 GM OSS Lens
Sony Front Lens Cap
Sony ALC-R1EM Rear Lens Cap
ALC-SH175 Lens Hood
Tripod Mount
Slot-In Filter
Lens Strap
Soft Case
$ 1,399.99 - Sold Out
Sony SKU: SEL35F14GM | Helix SKU: SYSEL35F14GM
A small, bright 35 for breathtaking images
Sony's most advanced technology is packed into this high-performance E-mount lens, delivering eye-opening G Master resolution and bokeh with extraordinary AF speed and precision. For a large aperture 35-mm lens it is remarkably compact, and a great choice for applications where an ideal blend of mobility and superb image quality is required.
Amazing resolution in a compact 35 mm prime for any situation
Two XA (extreme aspherical) elements in a G Master design take advantage of the short mirrorless flange-back distance to deliver stunning contrast and resolution in a compact lens. Further enhancing the lens's excellent optical quality are an ED (Extra-low Dispersion) glass element that suppresses chromatic aberration and Sony's Nano AR Coating II that maintains great image clarity even in any lighting conditions.
Lightweight and compact for excellent mobility and handling
Even though it employs two precision XA (extreme aspherical) elements and delivers outstanding G Master quality, this compact lens fits easily in the palm of your hand. The FE 35 mm F1.4 GM offers excellent mobility and handling in a wide range of environments and shooting conditions.
Refined G Master bokeh and broad versatility
XA elements suppress onion ring bokeh, an 11-blade aperture mechanism produces an almost circular aperture even when the lens is wide open, and painstaking spherical aberration control at the design and manufacturing stages contribute to gorgeous bokeh at F1.4. Design and manufacturing refinements have made it possible to deliver a minimum focusing distance of 0.89 ft (27 cm) and maximum magnification of 0.23x.
XD Linear Motors ensure fast, precise, quiet AF and tracking
Two of Sony's remarkable XD (extreme dynamic) Linear Motors provide the high thrust efficiency needed for fast, precise, quiet AF and tracking, maximizing the advantages of the E-mount system. State-of-the-art control algorithms developed specifically for the XD Linear Motors minimize vibration and noise, while Sony's Linear Response MF feature provides direct, linear manual focus response.
Professional control and reliability
A focus hold button, focus ring, and other controls support smooth, efficient operation. The focus hold button can be assigned to a number of other functions via a camera body menu, providing direct access to functions that are vital to the user's personal workflow. A fluorine front element coating plus a dust- and moisture-resistant design ensure high reliability in challenging environments.
Focal Length | 35mm |
Focal Length (APS-C) | 52.5mm |
Mount Type | Sony E-Mount (Full-Frame) |
Maximum Aperture | f/1.4 |
Minimum Aperture | F/16 |
Angle of View | 63° |
Angle of View (APS-C) | 44° |
Maximum Magnification Ratio (x) | x 0.23 (AF) x 0.26 (MF) |
Minimum Focusing Distance | 0.89 ft (AF), 0.82 ft (MF) (0.27 m (AF), 0.25 m (MF) |
Lens Construction | 14 Elements in 10 Groups |
Aperture Blades | 11 |
Circular Aperture | Yes |
Filter Diameter | 67mm |
Dimensions (DxL) | 3" x 3.88" (76mm x 96mm) |
Weight | 18.5oz (524g) |
$ 749.99
Sony SKU: SEL35F18F | Helix SKU: SYSEL35F18F
Offering outstanding image quality even at its maximum F1.8 aperture, this compact and lightweight 35-mm prime lens for full-frame cameras is a versatile choice for everything from tabletop photography to the great outdoors. Fast, precise, quiet AF operation and reliable AF tracking make it suitable for shooting videos and stills.
Thanks to innovative optical design, this large-aperture lens weighs a mere 9.9 oz (280 g) and is just 65.6 mm in diameter by 73 mm in length. That convenience and mobility come with superb image quality that makes it a great choice for both stills and movies. It is a full-frame lens, but also balances well with APS-C bodies, providing an equivalent focal length of 52.5 mm that is ideal for portraits and snapshots.
An aspherical element is strategically implemented in this lens’s advanced design to suppress optical aberration and achieve high resolution right out to the image periphery. Smooth bokeh is available when needed, supported by a 9-blade circular aperture mechanism that contributes to natural looking highlights. 0.73 ft (0.22 m) minimum focus distance and 0.24x maximum magnification make this lens useful for close-ups too.
A conveniently placed focus hold button not only offers easy focus hold control, but can be assigned to a variety of other functions from a menu accessed via the camera body. The lens also features a focus mode switch that allows instant switching between auto and manual focus. A dust- and moisture-resistant design2 ensures maximum reliability in challenging shooting environments.
The narrow depth of field available at a wide F1.8 aperture makes focus critical. The fast response and high precision of this lens’s linear-motor AF drive system ensure fast, precise, quiet autofocus operation. Outstanding AF performance is available not only for stills, but also for movies where “wobbling” is employed for delicate continuous focus control.
PRODUCT DESCRIPTION | SONY SEL35F18F - WIDE-ANGLE LENS - 35 MM - 35 MM |
LENS SYSTEM | WIDE-ANGLE LENS |
INTENDED FOR | MIRRORLESS SYSTEM |
MOUNTING TYPE | SONY E-MOUNT |
LENS APERTURE | F/1.8 |
FOCAL LENGTH | 35 MM - 35 MM |
MIN FOCUS DISTANCE | 8.7 IN |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
LENS CONSTRUCTION | 9 GROUPS / 11 ELEMENTS |
SPECIAL FUNCTIONS | WIDE ANGLE |
FILTER SIZE | 55 MM |
LENGTH | 2.9 IN |
WEIGHT | 9.88 OZ |
MANUFACTURER WARRANTY | 1-YEAR WARRANTY |
DESIGNED FOR | SONY NEX-FS700; HANDYCAM NEX-VG10, VG20, VG30, VG900; NXCAM NEX-EA50, FS100, FS700; A NEX 3D, 3NL, 3NY, 5N, 5ND, 5NK, 5NY, 5R, 5RK, 5RL, 5RY, 5T, 5TL, 5TY, 6, 6L, 6Y, 7, 7K, C3, C3A, C3D, C3K, F3, F3D, F3K, F3Y; A3000; A3500; A5000; A5100; A6000; A6300; A6500; A7; A7 II; A7R; A7R II; A7S; A7S II; A9 |
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$ 11,999.99 - Sold Out
Sony SKU: SEL400F28GM | Helix SKU: SYSEL400F28GM
Sony's most advanced lens technologies have been unsparingly applied in this large-aperture super telephoto lens, achieving extraordinary speed, outstanding G Master resolution and bokeh, plus professional control and reliability. Moreover, the SEL400F28GM is the lightest super telephoto lens in its class2, providing unparalleled handheld shooting freedom.
New XD (extreme dynamic) Linear Motors deliver higher thrust than conventional types, achieving up to a 5x improvement3 in moving-subject tracking performance with current and future camera bodies. Two of these new motors and newly developed algorithms quietly drive the lens's large focus lens group faster and more precisely than ever before. The full speed performance of advanced camera bodies can be applied to capturing dynamic sports or wildlife subjects.
Extremely high design standards ensure outstanding resolution right out to the image edges. Three fluorite elements minimize chromatic aberration. Spherical aberration is carefully controlled during design and manufacture to achieve the highest possible bokeh quality. Optional high-performance 1.4x and 2.0x tele-converters are supported4, providing outstanding resolution and contrast even at 800 mm.
An innovative optical design that includes three fluorite elements reduces the number of elements at the front of the lens barrel for a low weight of 102.2 oz (2,895 g). Durable magnesium alloy components also contribute to reduced weight. Portability and handling are outstanding, and ideal balance affords agile, easy operation whether shooting handheld or on a monopod.
The dust- and moisture-resistant design5 provides the reliability needed for outdoor use in harsh conditions. A durable magnesium alloy used for the lens barrel exterior, tripod mount, and interior barrel components achieves tough durability while minimizing overall weight. The front lens element features a fluorine coating that helps to keep it clean while making it easier to wipe dirt and fingerprints away.
Full-time DMF allows manual focus to be engaged simply by rotating the focus ring, even while shooting in AF-C mode. Optical image stabilization is built in, and a new Mode 36setting features an advanced algorithm that provides optimum stabilization for dynamic sports action while also making framing easier. Four focus-hold buttons and a focus ring with Linear Response MF further enhance versatility.
G Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh
[1] Fluorite lens [2] ED glass
MTF (Modulation Transfer Function) describes how well a lens can reproduce fine details, measured as the degree of contrast achieved between finely spaced lines.
[1] Contrast (%) [2] Distance from optical center of lens (mm) [3] Max. aperture [4] F8 aperture [5] Spatial frequency [6] 10 line pairs / mm [7] 30 line pairs / mm [8] R: Radial values T: Tangential values
$ 599.99
Mfr SKU: SEL40F25G | Helix SKU: SYSEL40F25G
Included Accessories - Lens Hood, dust cap, lens cap
$ 599.99 - Sold Out
Mfr SKU: SEL50F25G | Helix SKU: SYSEL50F25G
Included Accessories - Lens Hood, dust cap, lens cap
$ 1,999.99 - Sold Out
Sony SKU: SEL50F12GM | Helix SKU: SYSEL50F12GM
This 50‑mm F1.2 G Master prime lens is a creator's dream, with an F1.2 maximum aperture that not only allows shooting in a wider range of lighting conditions, but also provides an extraordinary combination of high resolution, luscious G Master bokeh, and blazing autofocus. It is also remarkably compact and lightweight—for new creative freedom.
The compact, lightweight FE 50 mm F1.2 GM is an ideal choice for dedicated creators. XA (extreme aspherical) elements and other advanced technologies combine to achieve extraordinary resolution and contrast from the image center right out to the edges. Sony Nano AR Coating II subdues flare and ghosting, while a floating focus mechanism ensures optimum sharpness at any focusing distance.
XA elements plus painstaking spherical aberration control at the design and manufacturing stages contribute to gorgeous G Master bokeh that can really make portrait and other subjects stand out, especially with the shallow depth of field available at the lens's maximum F1.2 aperture. An 11-blade circular aperture mechanism contributes to beautifully circular bokeh.
Fast, accurate focus is assured, even with extremely shallow 50 mm F1.2 depth of field. Four XD (extreme dynamic) Linear Motors smoothly deliver high thrust to position the large, heavy focus groups for fast, accurate AF. Original Sony E-mount lens technology ensures that you get maximum performance from E-mount bodies—for both stills and movies.
3.5" (87 mm) in diameter, 4.38" (108 mm) long, and weighing just 27.5 oz (778 g), the FE 50 mm F1.2 GM complements compact, high-performance E-mount bodies to create a system that gives serious shooters the mobility and handling. Three XA elements and four XD Linear Motors in a large-aperture lens that is surprisingly compact offer extraordinary creative potential.
Two focus hold buttons, a focus mode switch, a focus ring, an aperture ring with switchable click stops and other controls support smooth operation. The focus hold buttons can be assigned to other functions via a camera menu. Linear Response MF ensures that the focus ring responds linearly to manual focus control. Effective dust and moisture resistance and a fluorine front element coating enhance reliability.
Specifications
Mount | Sony E-Mount |
Format | 35mm Full-Frame |
Focal Length | 50mm |
35mm Equivalent on APS-C | 75mm |
Lens Groups/Elements | 10-14 |
Angle of View (35mm) | 47° |
Angle of View (APS-C) | 32° |
Maximum Aperture | f/1.2 |
Minimum Aperture | f/16 |
Aperture Blades | 11 |
Circular Aperture | Yes |
Minimum Focus Distance | 1.32ft (0.4m) |
Maximum Magnification Ratio | 0.17x |
Filter Diameter | 72mm |
Image Stabilization | Body-Integrated |
Zoom System | N/A |
Teleconverter Compatibility (1.4x) | N/A |
Teleconverter Compatibility (2.0x) | N/A |
Hood Type | Round, Bayonet Type |
Dimensions | 3.5" x 4.38" (87mm x 108mm) |
Weight | 27.5oz (778g) |
G Master series lenses take imaging and expression to previously unattainable levels with a stunning blend of extremely high resolution and softly dissolving background bokeh.
[1] Extreme aspherical lens (XA lens)
[1] Contrast (%). [2] Distance from optical center of lens (mm) [3] Max. aperture [4] F8 aperture [5] Spatial frequency [6] 10 line pairs / mm [7] 30 line pairs / mm [8] Radial values [9] Tangential values
What's In The Box
$ 249.99 - Sold Out
Sony SKU: SEL50F18F/2 | Helix SKU: SYSEL50F18F2
A large-aperture 50 mm prime lens is a must-have for serious full-frame camera users, and this is an excellent, affordable choice. The optical design is state-of-the-art for high image quality, and the large F1.8 maximum aperture can produce gorgeous background bokeh. On APS-C format E-mount bodies it provides equally high quality with an equivalent focal length of about 75 mm.
PRODUCT DESCRIPTION | SONY SEL50F18F - LENS - 50 MM - 50 MM |
LENS SYSTEM | LENS |
INTENDED FOR | CAMCORDER, MIRRORLESS SYSTEM |
MOUNTING TYPE | SONY E-MOUNT |
LENS APERTURE | F/1.8 |
FOCAL LENGTH | 50 MM - 50 MM |
MIN FOCUS DISTANCE | 17.7 IN |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
LENS CONSTRUCTION | 5 GROUPS / 6 ELEMENTS |
FILTER SIZE | 49 MM |
LENGTH | 2.7 IN |
WEIGHT | 6.56 OZ |
MANUFACTURER WARRANTY | 1-YEAR WARRANTY |
DESIGNED FOR | SONY NEX-FS700; HANDYCAM NEX-VG10, VG20, VG30, VG900; NXCAM NEX-EA50, FS100, FS700; A NEX 3NL, 3NY, 5R, 5RK, 5RL, 5RY, 5T, 5TL, 5TY, 6, 6L, 6Y, C3, F3, F3D, F3K, F3Y; A3000; A3500; A5000; A5100; A6000; A6100; A6300; A6400; A6500; A6600; A7; A7 II; A7 III; A7C; A7R; A7R II; A7R III; A7S; A7S II; A9 |
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INCLUDED ACCESSORIES | LENS HOOD, DUST CAP, LENS CAP |
$ 549.99
Sony SKU: SEL50M28 | Helix SKU: SYSEL50M28
With a minimum focusing distance of 16 centimeters you can get close enough for truly imposing life-size shots. There is less need to move the entire camera to find a usable shooting distance, so it is easy to shoot tabletop subjects without having to leave your seat and move around. This is an extremely useful lens for everyday situations.
A high-performance optical design that includes an ED glass element minimizes chromatic aberration, even when shooting close, contributing to outstanding corner-to-corner sharpness. Out-of-focus backgrounds are beautiful too, with a circular aperture mechanism helping to produce smooth, natural-looking bokeh that can make your subjects stand out.
Max. 2.78 inch diameter and 2.79 inch length with a total weight of only 8.4 oz (236 grams) for outstanding mobility and easy handling. This lens is a perfect match for the compact α series, and an ideal choice for everyday use.
Magnification and distance scales enhance convenience with precise numeric indications that can be an important aid in achieving the desired magnification and focus for macro photography.
A focus-mode switch can be used to quickly switch between manual and auto focus, adapting easily to any macro opportunities that arise. A focus-range limiter sets the lens’ focus range for the fastest possible AF operation, and a focus-hold button freezes focus wherever it is pressed for controlled, stable shooting.
The lens’s "normal" 50 mm focal length makes it ideal for shooting scenery and portraits as well as close-up subjects. An aspherical element carefully compensates for field curvature, maintaining top image quality from image center to periphery.
A sealed dust and moisture-resistant3 design provides extra protection and ensures reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.
$ 2,599.99 - Sold Out
Sony SKU: SEL70200GM | Helix SKU: SYSEL70200GM
A popular telephoto zoom focal length featuring a bright constant maximum aperture, the FE 70-200mm f/2.8 GM OSS from Sony covers portrait-length to telephoto perspectives and is designed for E-mount mirrorless cameras. Characterized by both its fast f/2.8 maximum aperture and inclusion of OSS (Optical SteadyShot) image stabilization, this lens is ideally-suited for handheld shooting of distant and fast-moving subjects. Equally refined, the optical design incorporates a trio of aspherical elements, including one XA (extreme aspherical) element, and six extra-low dispersion elements to minimize spherical and chromatic aberrations throughout the zoom range. A Nano AR Coating has been applied to lens elements to reduce flare and ghosting and the front element also features a fluorine coating to guard against smudges and markings from adhering to the glass surface. Pairing a versatile reach and sophisticated design, this professional-quality telephoto zoom is well-suited for a variety of working conditions.
Benefitting performance is an apt autofocus system comprised of a dual linear motor actuator to drive the rear groups and an SSM (Super Sonic wave Motor) system to control the front groups for quick, precise, and quiet AF control. Further complementing handling and focus is a dedicated focus hold button, focus range limiter, and an AF/MF switch, and the included tripod collar has a rotating design for easier switching between horizontal and vertical shooting orientations. Additionally, the lens sports a dust- and moisture-resistant design for use in trying environmental conditions.
Focal Length | 70 - 200mm |
Aperture | Maximum: f/2.8 Minimum: f/22 |
Camera Mount Type | Sony E (Full-Frame) |
Format Compatibility | 35mm Film / Full-Frame Digital Sensor |
Angle of View | 23° - 8° |
Minimum Focus Distance | 3.15' (96 cm) |
Magnification | 0.25x |
Elements/Groups | 23/18 |
Diaphragm Blades | 11, Rounded |
Features | |
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Image Stabilization | Yes |
Autofocus | Yes |
Tripod Collar | Yes Removable - rotating |
Physical | |
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Filter Thread | Front: 77 mm |
Dimensions (DxL) | Approx. 3.46 x 7.87" (88 x 200 mm) |
Weight | 3.26 lb (1480 g) |
Packaging Info | |
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Package Weight | 5.15 lb |
Box Dimensions (LxWxH) | 11.9 x 5.7 x 5.6" |
$ 1,499.99 - Sold Out
Sony SKU: SEL70200G | Helix SKU: SYSEL70200G
State-of-the-art optics in a compact, lightweight lens with constant F4 maximum aperture offer the appealing, expressive image quality that the G Lens lineup is famous for. G Lenses are manufactured to exacting tolerances and individually tested to ensure that each and every unit meets the same high standards of image quality and creative control.
Precision AA (advanced aspherical) elements, super ED glass, and the Nano AR coating work together in an advanced optical design to deliver high resolution throughout the entire image at all focal lengths. A nine-blade circular aperture extends the lens’s expressive capabilities by contributing to gorgeous background bokeh with natural highlights.
This compact, lightweight full-frame E-mount zoom lens maximizes mobility as well as balance with α7 series bodies. Internal focusing is an advantage too, maintaining constant lens length for better all-around handling. All controls, including focus hold and focus range limiter switches, have been designed for intuitive operation so the user can concentrate on the image.2
Built-in Optical SteadyShot image stabilization compensates for camera shake that can blur images when shooting handheld. Sharp, clear telephoto shots are easier to achieve, and indoor shots in dim lighting can be captured without the need to boost ISO sensitivity and risk increased noise.
The first image stabilization mode switch in an α lens provides a “panning mode” that allows Optical SteadyShot image stabilization to remain active while panning. This makes it possible to capture dynamic horizontally panned shots while effectively minimizing shake induced blur in other axes.
A constant F4 aperture across the entire 70–200 mm range means you can zoom and reframe as necessary without having to think about changing exposure settings.
Focusing is fast and precise thanks to dual linear motors. The quiet and fluid movement is perfect for shooting movies and fast-paced action, or whenever changing focus quickly and often. The use of an internal focusing group, rather than a moving front lens element, makes for a compact design that works well with accessories like lens hoods and polarizing filters.
This lens coating has been designed to accurately transmit light while reducing the negative effects of glare, reflection, and ghosting. This creates shots with enhanced contrast, clarity, and overall image quality.
The unique nine-blade circular design lets the aperture remain almost perfectly circular even when stopped down by two stops. This makes it possible to achieve smoother, more natural defocusing in your images — including artistic blurring or 'bokeh' — and greater control over the depth of field.
Reliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.
$ 1,274.99 - Sold Out
Sony SKU: SEL70300G | Helix SKU: SYSEL70300G
The first E-mount zoom to cover a 70 mm to 300 mm range is a versatile image-making tool that can handle a wide range of subjects, from portraits and scenery to sports and nature. On an APS-C the telephoto end of the range provides a 450 mm equivalent focal length for serious super-telephoto photography.
Four aspherical elements and two ED (Extra-low Dispersion) glass elements work with Sony’s Nano AR Coating to ensure that all forms of optical aberration are effectively suppressed for superb corner-to-corner resolution. The same design also contributes to the beautiful background bokeh that is an important part of G Lens appeal.
With a minimum focus distance of just 0.9-meter and maximum magnification of 0.31x, this versatile zoom lens lets you get extra close to capture new details and perspectives that can add immeasurably to your creative capabilities. In one lens you have high-performance medium to super telephoto zoom as well as telephoto macro capability.
Built in Optical SteadyShot image stabilization minimizes the effects of camera shake when shooting handheld, making it easier to capture crisp, clear images that realize the lens’s full potential. Optical SteadyShot is effective at all focal lengths, and significantly increases your opportunities for great shots even in low-light conditions.
A sealed dust and moisture-resistant design provides extra protection and ensures reliable operation in challenging environments. Shoot with confidence in light rain or windy conditions.** Although the design is dust and moisture-resistant, absolute protection from dust and moisture is not guaranteed.
The advanced actuator maximizes autofocus speed and precision with the widest possible range of subjects and shooting situations. Focus operation is smooth and quiet too, making it an advantage for movies as well as stills.
Plenty of on-lens control is provided for versatile shooting in a wide range of situations. A focus-mode switch lets you select manual or auto focus on the fly, a focus-hold button can hold the focus point even during continuous AF operation, and a focus-range limiter switch can be used to preset a focusing distance range for maximum AF speed.
$ 1,799.99
Sony SKU: SEL85F14GM | Helix SKU: SYSEL85F14GM
A new dimension of portrait performance
The most advanced technology available has been applied in the G Master series, further enhancing acclaimed Sony G Lens performance. This model combines refined G Lens bokeh with new levels of resolution in a truly outstanding portrait lens that can fully utilize the performance potential of current and future high-resolution camera bodies.
Extraordinary resolution and bokeh
Outstanding resolution even at the maximum F1.4 aperture renders the subject with impressive dimensionality. Then gradual, gorgeous bokeh dissolves the background into an artistic backdrop with natural coloration and highlights. This rare combination, due in part to new XA element technology, opens up new vistas of visual expression.
Natural images with no spurious color
Chromatic aberration can degrade resolution as well as bokeh quality. Three ED (Extra-low Dispersion) glass elements make a significant contribution to this lens’s outstanding optical performance, keeping axial chromatic aberration in check while maximizing both clarity and the natural look and color of its breathtaking bokeh.
Sublime 2-sensor autofocus accuracy
In addition to the usual rotation sensor, a second sensor detects focus lens group position. This dual sensor system achieves the extremely high level of focus precision that is necessary to make the most of the high-resolution potential of advanced camera bodies. SSM (Super Sonic wave Motor) drive provides the required power and speed.
11 blades for luscious bokeh
Sony’s circular aperture design usually employs up to 9 blades. This is the first α lens to incorporate 11 blades in a circular aperture design, taking bokeh quality to new levels of smooth beauty with natural looking highlights.
Outstanding clarity and contrast
Advanced Nano AR Coating technology produces a lens coating with a precisely defined regular nano-structure that effectively suppresses reflections that can cause flare and ghosting, for notable improvements in clarity, contrast, and overall image quality. (1. Nano AR Coating / 2. Glass / 3. Transmitted light)
Versatile fingertip focus control
The ability to respond quickly to rapidly changing shooting situations can mean the difference between getting the shot or not. A manual/autofocus mode switch and focus hold button are positioned for easy access, providing versatile, professional control for a wide range of subjects and environments.
Easy de-click for movies
While still shooters usually prefer the tactile feedback provided by click stops on the aperture ring, moviemakers favor smooth, quiet, click-free aperture operation. The click stops on this lens’s aperture ring can be easily turned on or off to suit still or movie shooting applications.
Hood lock and release
A hood lock mechanism prevents accidental hood detachment when moving from location to location, but a hood release button makes it easy to remove and replace the hood whenever necessary.
High reliability in harsh conditions
In addition to the normal dust and moisture sealing measures, a seal has been added at the lens-body interface for even further protection and reliability in challenging environments. Shoot with confidence in light rain or windy conditions
- Hood (ALC-SH142)
- Lens front cap (ALC-F77S
- Lens rear cap (ALC-R1EM)
- Case
$ 599.99
Sony SKU: SEL85F18/2 | Helix SKU: SYSEL85F182
Portrait-perfect sharpness and bokeh
There's nothing like the sharpness and smooth bokeh of a well-designed mid-range telephoto prime lens for portraiture, and the SEL85F18 is a standout choice. It features a compact, lightweight design for mobility, with high-performance optics and a large F1.8 maximum aperture that deliver outstanding image quality. An excellent second lens for both full-frame and APS-C camera users.
Fine prime-lens performance
ED glass for chromatic aberration compensation, a 9-blade circular aperture, and carefully controlled spherical aberration contribute to superb sharpness and smooth bokeh.
Mobile and manageable for active shooting
A compact, lightweight (13.1 oz/371 g) design that is ideally matched to the α7 series offers a great blend of portability and high image quality for portraits, events, and more.
Quiet, precise focus drive
A double linear motor system directly drives the lens's focus mechanism without intervening gears for precise, quiet operation that is ideal for movies as well as stills.
Lens Configuration
Impressive optical performance for Sony cameras, precision engineered for versatility and reliability in a wide range of applications.
[1] ED glass
MTF Chart
MTF (Modulation Transfer Function) describes how well a lens can reproduce fine details, measured as the degree of contrast achieved between finely spaced lines.
[1] Contrast (%) [2] Distance from optical center of lens (mm) [3] Spatial frequency [4] 10 line pairs / mm [5] 30 line pairs / mm [6] Max. aperture [7] F8 aperture [8] R: Radial values T: Tangential values
$ 1,099.99 - Sold Out
Sony SKU: SEL90M28G | Helix SKU: SYSEL90M28G
Beautiful background bokeh is synonymous with the G Lens name, and it can really make the subject stand out. Individual calibration of each lens ensures optimum compensation for spherical aberration, resulting in smooth rendering of edges without a trace of ugly "nisen bokeh." A nine-blade circular aperture also contributes to great looking bokeh.
Macro lenses are often used over a wide range of focusing distances, so a floating focus mechanism has been implemented for optimum suppression of close-focus aberration. The floating system reduces the size of the lens while maintaining outstanding clarity throughout the image area, from infinity to the closest focusing distance.
Two focus groups in a floating focus configuration are driven by an innovative DDSSM (Direct Drive Super Sonic wave Motor) system for smooth, precise positioning of the relatively heavy lenses that make full frame macro magnification possible. This system is remarkably quiet, and is ideal for animal or insect photography as well as movies.
Although a tripod is usually considered necessary for sharp macro photography, built-in OSS (Optical SteadyShot) image stabilization makes it possible to shoot sharp macro images handheld. The heavy stabilization lens is driven by a responsive linear motor for fast, precise stabilization.
If you have to remove your eye from the viewfinder to switch between auto and manual focus, you’re likely to lose the shot. With this lens the focus ring, where your hand normally rests while shooting, simply slides back and forth to switch between manual and auto focus. A non-slip surface ensures reliable operation.
Pressing the focus hold button, conveniently located on the lens barrel, instantly locks focus at the current setting and keeps it there until the button is released. The focus hold button can be used to lock focus even when shooting in the continuous AF mode.
The Focus Range Limiter selector can be set for near and/or far focusing, depending on the subject, limiting focusing range and thereby maximizing autofocus speed. Selections are ∞ ~ 0.5 meters for distant focusing, 0.5 ~ 0.28 meters for close focusing, and FULL for full-range focusing.
In an inner-focus design, only internal lens elements move when focusing, so the total length of the lens does not change. In addition to making handing easier, that means faster autofocus and shorter minimum focusing distance. The filter thread at the front of the lens does not rotate, which is an advantage when using a polarizing filter.
The medium telephoto focal length of this lens gives it an ideal working distance at macro magnifications, making it easier to capture impressive macro images of insects and other subjects that cannot be approached too closely.
In some ways, lens requirements for movie-making are more demanding than for stills. Sony goes the extra mile to ensure that lenses that will be used with movie-capable cameras will deliver the necessary performance. Minimal focus breathing and quiet operation, for example, are essential for movie shooting.
Reliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.
$ 2,499.99 - Sold Out
Sony SKU: SELP28135G | Helix SKU: SYSELP28135G
This powered zoom lens has been created to satisfy professional optical and operational requirements for high-quality movie imagery, including 4K and future formats, when matched with a high-performance 35 mm full frame format camera or Super 35 format camcorder. Focus breathing, image shift, and all types of aberration have been minimized. (Super 35 format camcorder Sony PXW-FS7 with SELP28135G shown above.)
SMO (Smooth Motion Optics) is a Sony optical design concept for large-aperture interchangeable lenses that is specifically aimed at achieving the highest possible image quality and resolution for motion images. SMO design addresses three main issues that are critical for moviemaking: focus breathing, focus shifts that can occur while zooming, and lateral movement of the optical axis while zooming.
The world’s first SSM (Super Sonic wave Motor) drive in a lens designed for moviemaking achieves exceptionally smooth, quiet zoom. Iris operation is smooth and quiet too. Independent control rings for zoom, focus, and iris are provided. Zoom speed can be precisely controlled over a wide range, with zoom rotation direction reversal capability.
Sony α mount lenses are notably compact and lightweight, painstakingly designed to match the widest possible range of α mount bodies in both form and function. Compact dimensions and reduced weight are an advantage in shooting situations that demand maximum mobility.
Reliable operation in a variety of conditions is ensured by a design that prevents dust and moisture from entering the lens.
$ 139.99
Overview
Compatible camera models include: A9M2, A9*, A7RM4, A7RM3*, A7M3*, A6600, A6400*, A6100
*New Firmware must be updated to ensure compatibility.
Bluetooth® wireless remote commander
While holding the grip normally, remote controls for still and movie shooting can be operated With a compatible camera attached, without having to touch the camera. Any function assigned to the camera's C1 button can also be recalled via the remote grip C1 button1.
No cables required
Bluetooth® wireless communication means that no connecting cables are required to transmit control signals from the grip to the camera. Simply aim and shoot with no cables to get in the way.
Dust and moisture resistant
In addition to an overall grip design that keeps dust and moisture out, the absence of cables means that the camera's connector covers can stay closed, for maximum system dust and moisture resistance2.
Quick, easy subject or selfie
Quickly and easily position the camera direction for subject or selfie stills or movies. Improve your chances of getting the shot, even when shooting stills or movies without assistance. Combined with the grip's easy angle adjustment capability, 90° lock positions also make it possible to shoot in vertical orientation with optimum stability.
Contoured for comfort
The grip has been carefully designed to provide optimum stability and comfort, whether attached to a compact or mirrorless interchangeable-lens camera. Remote control buttons are easily accessible while holding the grip, for smooth, intuitive operation.
Flexible tilt function
A quick tilt function makes it easy to set the ideal camera angle for a wide range of subjects and viewpoints. Whether shooting selfies or a subject, the tilt function lets you get the shot without having to assume uncomfortable postures.
It's a tripod too
Spread the grip's cleverly integrated legs and it becomes a handy, stable tripod, leaving both hands free for vlogging and other applications.
Tilting angle: [Grip] Up: 80 degrees, Down: 90 degrees;
[Tripod] Up: 40 degrees, Down: 90 degrees
$ 99.99
$ 99.99
Sony SKU: ECM-GZ1M | Helix SKU: SYECMGZ1M
Overview
Records in Zoom Mic and Gun mic modes; Zoom Mic Mode records audio level corresponding to zoom length; Gun Mic Mode records super-directional. Powered by the camcorder's multi-interface shoe; Windscreen reduces ambient noise.
Compatible Models:
FDR-AX700/FDR-AX53/HDR-CX675/FDR-AX33/HDR-PJ670/FDR-AX100/HDR-CX900/HDR-PJ540/HDR-PJ810/HDR-CX430V/HDR-PJ430V/HDR-PJ650V/HDR-PJ790V/NEX-VG30/NEX-VG30H/NEX-VG900/DSC-RX10M4/DSC-RX10M3/DSC-RX1RM2/DSC-RX10M2/DSC-HX400V/DSC-HX60V/DSC-RX10/DSC-RX100M2/DSC-RX1R/DSC-HX50V/ILCA-99M2/ILCA-68/ILCA-68K/ILCA-77M2/ILCA-77M2M/ILCA-77M2Q/SLT-A58K/SLT-A99/SLT-A99V/ILCE-6400/ILCE-6400L/ILCE-6400M/ILCE-7M3/ILCE-7M3K/ILCE-7RM3/ILCE-9/ILCE-6500/ILCE-6500M/ILCE-6300/ILCE-6300L/ILCE-6300M/ILCE-7SM2/ILCE-7RM2/ILCE-7M2/ILCE-7M2K/ILCE-7S/ILCE-6000/ILCE-6000L/ILCE-6000Y/ILCE-3500J/ILCE-3000K/ILCE-7/ILCE-7K/ILCE-7R/NEX-6
$ 949.99
Sony SKU: FDRAX43A/B | Helix SKU: SYFDRAX43AB
What's in the Box:
$ 1,899.99 - Sold Out
Sony SKU: FDRAX700/B | Helix SKU: SYFDRAX700B
Capture life just as you see it in true-to-life 4K HDR (HLG) images. The unrivaled performance of Fast Hybrid AF ensures that autofocus and AF tracking are exceptionally precise, responsive and reliable. You'll enjoy more opportunities to take fantastic shots of fleeting action, and there are no limits to how far this Handycam can take your shooting ambitions.
- Fast Hybrid AF stays focused on even fast-moving subjects
- 4K HDR (HLG) recording for more detail, brightness and color
- Versatile operability and recording accommodate advanced production
PRODUCT DESCRIPTION | SONY HANDYCAM FDR-AX700 - CAMCORDER - CARL ZEISS - STORAGE: FLASH CARD |
PRODUCT TYPE | CAMCORDER - 4K - WIDESCREEN |
LENS INCLUDED | CARL ZEISS |
MEDIA TYPE | FLASH CARD |
MEMORY CARD SLOT | SD CARD, MEMORY STICK PRO DUO CARD / SD CARD |
IMAGE PROCESSOR | BIONZ X |
WIRELESS INTERFACE | WI-FI, NFC |
SENSOR RESOLUTION | 14.2 MP |
EFFECTIVE SENSOR RESOLUTION | VIDEO: 14.2 MP - PHOTO: 14.2 MP |
MAX VIDEO RESOLUTION | 3840 X 2160 |
LENS SYSTEM | ZOOM LENS - 12X ZOOM - 9.3 - 111.6 MM - F/2.8-4.5 VARIO-SONNAR T* |
FOCUS ADJUSTMENT | AUTOMATIC, MANUAL |
MIN FOCUS DISTANCE | 0.4 IN |
DIGITAL ZOOM | 192X |
IMAGE STABILIZER | OPTICAL (STEADY SHOT WITH ACTIVE MODE) |
VIEWFINDER | ELECTRONIC - 0.39" - COLOR - OLED |
DISPLAY | LCD DISPLAY - 3.5" |
SUPPORTED BATTERY | 1 X SONY NP-FV70A LI-ION RECHARGEABLE BATTERY (INCLUDED) |
INTERFACE | COMPOSITE VIDEO/AUDIO, HDMI, USB 2.0 |
COLOR | BLACK |
DIMENSIONS (WXDXH) | 4.6 IN X 7.7 IN X 3.5 IN |
WEIGHT | 32.98 OZ |
MANUFACTURER WARRANTY | 1-YEAR WARRANTY |
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$ 149.99 $ 139.99
Sony SKU: HVL-F20M | Helix SKU: SYHVLF20M
Compact and slim with a body that’s only 0.94" thick, but packed with advanced lighting features. Its guide number of 20 (GN203) makes it about two or three times brighter than a built-in flash. Powerful enough to illuminate subjects up to 16.4 feet away (TELE position, ISO 100, F4), it will expand your shooting possibilities.
The flashlight is diffused by being bounced off the ceiling, resulting in natural lighting with soft shadows. The flash position is easily adjusted via a slide switch. Simply rotating the flash head upwards 75 ° enables bounce flash for more natural-looking illumination of your subject.
Attach to a compatible camera and use this flash unit to wirelessly control other compatible flash units.
Control the ideal combination of shutter speed and flash intensity for precisely the effect you are looking for.
Incorporates White Balance compensation based on color temperature information. Count on more accurate White Balance in flash photography.
PRODUCT DESCRIPTION | SONY HVL-F20M - HOT-SHOE CLIP-ON FLASH |
CAMERA FLASH | HOT-SHOE CLIP-ON FLASH |
DIMENSIONS (WXDXH) | 2.4 IN X 0.9 IN X 4.5 IN |
WEIGHT | 3.88 OZ |
COLOR | BLACK |
GUIDE NUMBER (M / ISO 100) | 20 |
LENS COVERAGE | 27MM |
SUPPORTED EXPOSURE CONTROL | TTL, ADI |
FEATURES | WIRELESS OFF-CAMERA CONTROL |
REQUIRED BATTERY | 2 X BATTERY - AAA TYPE |
DESIGNED FOR | CYBER-SHOT DSC-HX60, RX10, RX1R, RX10; HANDYCAM FDR-AX30, AX33, AX40, AX55, AXP33, AXP35, AXP55, HDR-CX675, CX900, PJ620, PJ630, PJ670, PJ675, PJ800, PJ810, PJ820; A SLT-A65; A3000; A3500; A58; A6000; A6300; A6400; A6500; A68; A7; A7 II; A7 III; A77 II; A7R; A7R II; A7R III; A7S; A7S II; A9; A99 II |
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$ 249.99
Sony SKU: HVL-F28RM | Helix SKU: SYHVLF28RM
$ 299.99
Sony SKU: HVL-F32M | Helix SKU: SYHVLF32M
Easy to store and carry thanks to its slim, compact and lightweight design. With a guide number of 32 (GN32), this powerful yet compact flash is the perfect size to fit E-mount cameras. It is convenient for everyday shooting and is easy to carry with its flat design.
Bouncing the flash will reduce the shadow intensity and produce softer lighting.
Flash mode and intensity settings are shown on the LCD panel, plus a warning display when the remaining charge gets too low.
To ensure maximum reliability even in challenging conditions, especially outdoors, uniquely designed seals at joints around the body, LCD panel, mounting foot, and moving parts keep dust and moisture out.4
Control the ideal combination of shutter speed and flash intensity for precisely the effect you are looking for.
Flash photography is possible with the unit detached from the camera, enabling creation of shadows to add a sense of dimensionality and depth to the image.
Synched flash with high-speed shutter in Auto. Supports all shutter speeds and wireless operation.
PRODUCT DESCRIPTION | SONY HVL-F32M - HOT-SHOE CLIP-ON FLASH |
CAMERA FLASH | HOT-SHOE CLIP-ON FLASH |
DIMENSIONS (WXDXH) | 2.6 IN X 3.2 IN X 4.7 IN |
WEIGHT | 8.29 OZ |
COLOR | BLACK |
SUPPORTED EXPOSURE CONTROL | P-TTL, ADI |
FLASH DURATION | 4.5 MS |
COLOR TEMPERATURE | 5500K |
RED-EYE REDUCTION | YES |
REQUIRED BATTERY | 2 X BATTERY - AA TYPE |
DESIGNED FOR | CYBER-SHOT DSC-RX10 III, DSC-RX1R II, RX10 IV; HANDYCAM FDR-AX30, FDR-AX40, FDR-AX55, FDR-AXP33, FDR-AXP35, FDR-AXP55; A SLT-A58; A3000; A3500; A6000; A6300; A6400; A6500; A68; A7; A7 II; A7 III; A77 II; A7R; A7R II; A7R III; A7S; A7S II; A9; A99 II |
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$ 249.99
$ 49.00
Sony HVL-FH1100 Sony Flash - Light for Handycams: 28 Memory Photo Mode, SYnchronized with Shutter of Video Camera
$ 79.99